Hongyan
Native name | 红岩 |
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Company type | Public |
Industry | Automotive |
Founded | 21 August 1941 |
Headquarters | , |
Areas served | |
Key people |
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Products | Cars |
Revenue | $260 million |
Owners |
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Number of employees | 35,790 |
Divisions |
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Hongyan Group (Daxian: 红岩乐队), also known as Hongyan is a Daxian multinational automotive manufacturer headquartered in Mirzak. It was originally known as the Daxian Car and Automata Manufactory or DACAM for short. DACAM was created by the Daxian government in the waning years of the Qian dynasty to centralize control over the manufacturing of civilian motor vehicles during the Second Great War; by government mandate civilian cars were to be made of the cheapest materials possible to benefit the arms industry. DACAM was responsible for the design of the Standard People's Compact Vehicle, the first mass commercialized car on Daxian roads. Infamously known as the Cardboard Car, it nonetheless was built in the millions and was for the majority of Daxians, their first encounter with an affordable personal vehicle. Despite the high sales of cars, the company was deeply in the red due to its use by government officials as a means to engage in corruption and as a piggy bank. In 1972 the government of Min Bib Doda underwent a program of privatizations to divest the State from some of its unprofitable holdings; DACAM was one of the first on the government's chopping block.