Bellegarde: Difference between revisions
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== Brands and operations == | == Brands and operations == | ||
=== Alvo === | === Alvo === | ||
'''Alvo''' is a | '''Alvo''' is a subsidiary that, unlike its parent company, focuses exclusively on grocery items and is usually located in areas with limited space, such as university campuses. Initially, Alvo was known as a discount grocer but in 2010, Bellegarde standardized prices across its various brands, including Alvo, Bellegarde, Bellegarde Est, and Esquerda. As a result, Alvo lost its discount grocer status. Nevertheless, Alvo remains a popular choice among health-conscious individuals due to its emphasis on locally-sourced produce. | ||
=== Bellegarde Est === | === Bellegarde Est === | ||
'''Bellegarde Est''' is the variation of Bellegarde that serves the Caphirian provinces of Caenna, Cesindes, Iscasta, [[Luria]], Netharra, Ovalutia, and Salbis. It operates on much the same principle as the other brands under Bellegarde's umbrella, but has a unique feature where on certain days (typically Saturdays), the store will showcase and sample a dish from a random province across the imperium to customers. The theory behind this is that it expands the palate of Caphirians living in east Urlazio and creates a more memorable experience for shoppers in the store. A similar feature is being piloted in standard Bellegarde stores in Milan. | '''Bellegarde Est''' is the variation of Bellegarde that serves the Caphirian provinces of Caenna, Cesindes, Iscasta, [[Luria]], Netharra, Ovalutia, and Salbis. It operates on much the same principle as the other brands under Bellegarde's umbrella, but has a unique feature where on certain days (typically Saturdays), the store will showcase and sample a dish from a random province across the imperium to customers. The theory behind this is that it expands the palate of Caphirians living in east Urlazio and creates a more memorable experience for shoppers in the store. A similar feature is being piloted in standard Bellegarde stores in Milan. | ||
Revision as of 07:51, 22 April 2023
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 Bellegarde HQ in Aumiers | |
| Company type | Private, employee-owned |
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| Industry | Retail |
| Founded | July 14, 1891 Esserie, Milan, Cartadania |
| Founder |
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| Headquarters | Aumiers, Cartadania |
Number of locations | 1,203 |
Area served |
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Key people | |
| Products | Bakery, dairy, deli, frozen foods, fuel, general grocery, meat, pharmacy, produce, seafood, snacks |
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| Revenue |
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| Total assets |
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| Total equity |
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Number of employees | 185,000 (2019) |
| Website | www |
Bellegarde Supermarché SA, commonly referred to as just Bellegarde, is a Cartadanian supermarket chain that is headquartered in the city of Aumiers, Milan. The company was established in 1891 by Lucas Beaufils and Laurent Barreau and it is currently a private corporation that is fully owned by its present and past employees, as well as members of the founders' families. Bellegarde has a vast presence throughout eastern and central Cartadania, with 431 locations in Milan, 211 in Aleira, 115 in Acara, 103 in Triessa, 81 in São Ricardo, 80 in Alexandria, 79 in Verona, 55 in São Andreas, 51 in Cambria, and 4 in Alahuela. As an employee-owned company, Bellegarde's corporate structure and decision-making processes are centered around the welfare and best interests of its workers. The company is committed to providing high-quality products and services to its customers at competitive prices while also creating a sustainable and socially responsible business model.
History
Origins
Charente expansion
Lusia expansion
Potential further expansion
Brands and operations
Alvo
Alvo is a subsidiary that, unlike its parent company, focuses exclusively on grocery items and is usually located in areas with limited space, such as university campuses. Initially, Alvo was known as a discount grocer but in 2010, Bellegarde standardized prices across its various brands, including Alvo, Bellegarde, Bellegarde Est, and Esquerda. As a result, Alvo lost its discount grocer status. Nevertheless, Alvo remains a popular choice among health-conscious individuals due to its emphasis on locally-sourced produce.
Bellegarde Est
Bellegarde Est is the variation of Bellegarde that serves the Caphirian provinces of Caenna, Cesindes, Iscasta, Luria, Netharra, Ovalutia, and Salbis. It operates on much the same principle as the other brands under Bellegarde's umbrella, but has a unique feature where on certain days (typically Saturdays), the store will showcase and sample a dish from a random province across the imperium to customers. The theory behind this is that it expands the palate of Caphirians living in east Urlazio and creates a more memorable experience for shoppers in the store. A similar feature is being piloted in standard Bellegarde stores in Milan.
Bourseiller
Bourseiller is a gourmet grocery store chain subsidiary of Bellegarde that is based in Esserie. Most locations also have a full-service kitchen, offer cooking and wine classes in their culinary school, and offer catering services. Bourseiller deliberately limits floor space allocated to packaged products, allowing more space for fresh produce, meat and seafood, bulk products, and chef-prepared items. The idea behind this is to create a more organic and The chain has twenty-six locations (twenty-two in Milan and four in Luria).
Esquerda
Esquerda is a marque of Bellegarde that is specific to western Alexandria. Its model is based on self-checkout (although normal registers and cashiers are found in the stores) and convenience, where customers can use produce scales that allow them to print bar codes for food, ready-to-eat sections at the front of the stores, as well as a modified layout that places most purchased items up front and least at the rear. Because of Bellegarde's adoption of many of these services across its brands, it has considered converting Esquerda into Bellegarde stores.