Big Twinkie
Native name | 面包阴茎 |
---|---|
Company type | Open joint-stock company |
Industry | Bakery |
Founded | 1976 |
Headquarters | Mirzak, |
Area served | Audonia Australis |
Products | Twinkie |
Big Twinkie is a Daxian food company that specializes in bakery products, namely its flagship product the twinkie snack cake. Big Twinkie as implied by its name is one of the largest bakery companies in Audonia. Big Twinkie participates in many joint production ventures with Agario, one of which is the development of aspic based twinkies. Big Twinkie was formed in 2008 from the merger of Mianbao Bakeries and BonBon Snacks. The company is the sole holder of the patent to manufacture the sponge cake popularly known as Twinkie.
History
Big Twinkie was formed on 2008 when candy manufacturer BonBon Snacks acquired Mianbao Bakeries and its cake business assets including its patent of the twinkie sponge cake (called dangao in local parlance). Despite holding being the sole manufacturer of a popular food item, Mianbao was saddled with a hefty amount of debt and was having trouble getting access to more capital to operate. BonBon Snacks corporate leadership had long coveted the twinkie and was in a good position to acquire it now and add it to its already large catalogue of snack and pastry offerings. Once the sale was concluded, BonBon Snacks renamed itself to Big Twinkie and made its newest acquisition its flagship product, rolling out a new aggressive advertising campaign and inking several deals with leading supermarket chains like Agario to carry its products.